In today’s media landscape – where digital and emerging streams often dominate the conversation – the enduring value of print remains undeniable.  As Andreas Gierth, Head of Production & Strategic Procurement, Frankfurter Allgemeine Zeitung GmbH emphasizes “Physical print still generates the majority of revenue for most publishers today”. This highlights a critical reality:  while growth initiatives in digital are essential, they must not overshadow the substantial and reliable income print continues to deliver.  Maintaining and optimizing physical print operations isn’t just prudent – its vital.  By balancing legacy strengths with forward-looking innovation, publishers secure both stability today and agility for tomorrow, reinforcing a dual-path strategy that supports long-term success.